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How to Develop Your USP

What makes your business different? Why should anyone want to buy what you have to offer? What is your Unique Selling Proposition? Knowing the answers to these questions will enable you to increase the traffic flow to your website.

Your USP is basically your sales message summarized in one concise statement. It [...]

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How To Get Your Complementary Therapy Business Off To A Flying Start

Well done! You’ve passed the exams, received the certificate, taken out your insurance and you’re ready to open the doors in your new complementary therapy business. You are your own boss, possibly for the first time – and here’s where the learning starts all over again.
There are two common traps that newly qualified practitioners fall [...]

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How to get more Traffic and Sales from your Articles

It seems that too many non writers fancy themselves as article writers these days. As the owner of several article directories, as well as an article writer, I’ve seen just about everything.
As someone who uses articles to promote my business interests, I’d like to offer my best tips for writing and promoting articles so that [...]

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